Creating a Data-Driven Outreach Strategy

You’ve probably heard the statement, “cold calling is dead.” I have, but I always wonder where people get this idea. At we believe data trumps intuition so we asked busy decision makers, “What is dead?” What communications methods do they use and which methods do they respond to?

With that information in hand, we can actually build an outreach strategy that is proven to work rather than something a self-proclaimed “sales expert” says works.

In this webinar you will learn:

  •         How to build a data-driven outreach strategy that you can use to grow your pipeline
  •         What role the phone and email play in a cadence
  •         How text messaging is used in prospecting

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