How to optimize your sales process top to bottom



Gabe Larsen

VP of Marketing and Sales Development

Watch on Demand

Acquiring new leads, moving them down the funnel, and closing the deal; this is the life-blood of any company. However, the complicated nature of strategy and execution often makes it the most broken process of an organization. How do you optimize this process in order to get the most out of your sales funnel and strike a balance between innovation and consistency?

Join Gabe Larsen, VP of Marketing and Sales Development at, and author of The Definitive Guide to Sales Cadence, this Wednesday, July 17 at 11am PT/ 2pm ET, as he discusses the methodology he and his team use to optimize the sales process.

Join the webinar to learn:

  • The five principles of an effective sales process
  • How to properly design your sales funnel
  • Pitfalls to avoid when working leads through your funnel


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